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WATCH: Jimmy Kimmel Takes On the Weird Rules of My Pillow Guy’s New Website

WATCH: Jimmy Kimmel Takes On the Weird Rules of My Pillow Guy’s New Website

Jimmy Kimmel dedicated his Tuesday night opening segment to mocking Mike Lindell’s new social media site.

WASHINGTON, DC – JANUARY 15: My Pillow CEO Michael Lindell is seen outside the door of the West Wing at the White House on Friday, Jan 15, 2021 in Washington, DC. (Photo by Jabin Botsford/The Washington Post via Getty Images)

The My Pillow CEO has managed to keep himself in the news cycle after Donald Trump was voted out of office in Novemeber. The coverage of the Conservative firebrand, though, has been far from positive. Lindell has spent much of his time defending himself from billion dollar lawsuits and facing constant mockery.

My Pillow Guy’s latest business venture is creating a social media site meant to compete with Twitter and Facebook. The late night host took on some of the odder rules of the site last night. “That’s right, come get lost in a world of paranoia and mustache wax. Why do I get the feeling Mike Lindell is going to be living in a motel soon?”

The host then revealed that the site will ban taking the lord’s name in vain and other swear words. “Great,” said Kimmel. “That means kids can watch you have a full mental collapse too!” Kimmel celebrated. “Which C-word do you think he’s talking about? Ciabatta? The pillow man has a lot going on. He’s also launching what he believes will be ‘a rival to Amazon’ called ‘My Store.’ I spent the whole afternoon going through this, and there are some delightful items for sale at MyStore.”

Watch a clip of the segment below, courtesy of ABC:

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