Laura Ingraham may very well be the most controversial host on the Fox News network. She was in the news again last week for her behavior during a segment about rapper, Nipsey Hussle.
The host’s frequent controversial statements have lost her show advertisers on a number of occasions. In March of 2018, she lost 18 sponsors after her comments about Parkland activist, David Hogg. Despite all of this controversy, however, Ingraham has recently landed a new major advertiser, tech giant, Google.
According to The Wrap, “Google made a big bet on Fox News host Laura Ingraham in April, with the company running more than 20 ads on her show for itself and its YouTube subsidiary.”
To get more specific, the Google ads ran during, “The Ingraham Angle” at least 23 times this month, beginning on April 2, with three ads running on the April 16 broadcast alone. “They were not there in 2018.”
The tech company is throwing Ingraham a life vest just when she needs it the most. According to a study from Kanter Media, “The show drew 40 percent fewer advertisers last month than it did in February 2018, with a marked shift this year toward direct-response advertising like the 1-800-number-laden spots for smaller brands like MyPillow.”
Fox News, as usual, has stood by their host despite recent boycotts. Fox’s president of ad sales, Marianne Gambelli says, The Ingraham Angle’ has seen a steady increase in advertisers and as predicted, we are nearing a full commercial load. The program’s loyal audience and stellar ratings speak for themselves and we continue to welcome more advertisers to the show.”
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Todd Neikirk is a New Jersey-based politics and technology writer. His work has been featured in psfk.com, foxsports.com, and PoliticusUSA. An avid pet lover, he has been known to contribute to Pet Lifestyles Magazine. He enjoys sports, politics, technology, and spending time at the shore with his family.