Weather.com wasn’t mincing words after President Donald Trump announced on Thursday that the United States was backing out of the 2015 Paris Climate Agreement.
The company dedicated its entire front page to content about the effects of climate change and mixed in some awesomely snarky headlines like: “Still don’t care? Proof you should.”
The moment the front page went live with attacks against the President Twitter blew up with praise for the company.
Hmm, I did not see a forecast for shade when I checked the Weather Channel app this morning. Yet here it is. pic.twitter.com/O85Uvl6zko
— Alex Weprin (@alexweprin) June 1, 2017
— Amy Plitt (@plitter) June 1, 2017
— Mitch Goldich 🐙 (@mitchgoldich) June 1, 2017
Weather.com is owned by IBM and the company also attack Trump’s decision in a public in a statement:
Climate change is an international problem that requires an international solution, and we believe it is important for the world to reduce greenhouse gas emissions. Therefore IBM supported — and still supports — U.S. participation in the Paris Agreement. This agreement requires all participating countries to put forward their best efforts on climate change as determined by each country. IBM believes that it is easier to lead outcomes by being at the table, as a participant in the agreement, rather than from outside it.
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James Kosur is the former Editor-In-Chief and co-founder of Hill Reporter. He recently served as an editor for Business Insider and various other publications. James and his partners sold Hill Reporter to a new owner in July 2019.